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Now that it’s cuffing season and we’re spending more time cuddled up on the couch, we’re also watching more TV. Some people prefer the comfort of rewatching a favorite series, others are more into Sunday Night Football, or snuggling with someone special for a rom-com. And new research reveals that our streaming habits can also affect our love lives.
A new survey commissioned by Roku looks at how the way we stream and what we stream influences what we look for in a partner and our romantic relationships. The poll of 2-thousand U.S. adults finds “a series of rom-com-worthy icks, red flags and must-haves.”
- We all know how awkward first dates can be and finding common ground in a show can help break the ice, with 52% of respondents saying they’d bring up their current show during an awkward pause in conversation.
- More than a quarter (29%) of singles have a two-streaming service standard, so they won’t date anyone who doesn’t subscribe to at least two services.
- One in four of those in a relationship admit they’ve faked it - as in pretending to like a show their partner likes just to make them happy.
- Those who are all boo’d up also don’t like “stream-cheaters” - those who watch an episode of the show they’re watching as a couple without their S.O. - as 21% confess they’ve gotten mad at their partner for “cheating” and watching an episode of their show alone.
- Spoiler alert - no one enjoys someone else spoiling a show they’ve been watching. People would rather give up sweets for a week (26%), give up coffee for a month (19%), stub their toe (18%), do their taxes (16%) or go a week without their phone (10%) than have someone reveal a spoiler to their show.
Find the full article at Roku